ROI of Email Marketing: The Impressive Statistics That Back It Up
As to getting the best bang for your buck, the ROI of email marketing absolutely delivers. In fact,…
Marketing Strategy ⌄ Practical strategies to improve email deliverability and performance.
Smart campaign architecture, from funnel structure and segmentation to content, design, and measurement. Covers the full lifecycle of email as a strategic marketing tool.
Latest articles
B2C Email Marketing
In today’s digital age, business-to-consumer or B2C email marketing is crucial for businesses to connect with customers. In…
Email Marketing vs. Direct Mail
In today’s marketing world, the competition between email marketing vs. direct mail marketing sparks a vital question for…
Gmail Primary Inbox – How to Make Sure Your Emails are Seen by Your Prospects
Email prospecting is where you identify, research, and qualify potential customers for c, and in emails. It is…
Top 30 Email Marketing Blogs in 2024
When the Internet was new and the World Wide Web was still in its infancy, everyone loved email.…
The Ultimate Guide to Effective B2B Email Marketing
Ready to master your B2B email marketing efforts? Check out this ultimate guide to effective B2B email marketing!
How To Get People To (Actually) Read Your Content
Generate more attention for your content by implementing best practices for email marketing and content optimization. Learn how.
Email vs. Social Media Marketing: This Is Why Email Marketing Still Outperforms Social Media
Have you recently invested your marketing budget in social media ads to increase brand awareness? Hiring social media…
3 Key Elements of Irresistible Email Subject Lines
How many unread emails are in your inbox? 200? 800? Or perhaps, if you’re on countless mailing lists,…
15 Email Marketing Best Practices
If you are starting or growing your business, deciding where to invest your marketing budget is not a…